Asif
Nisar
Nine years inside hospitals, now studying how leaders help people cope with change. CSC Scholar researching leader humor, AI adoption and safety.
Asif Nisar
Management Researcher · Organizational Behavior and Leadership
I'm Asif Nisar, a master's researcher at the School of Economics and Management, Beijing University of Chemical Technology, studying on a Chinese Government (CSC) Scholarship.
Before research, I spent nine years in hospital radiology, seven of them in charge of an MRI unit, then moved into healthcare marketing and management. I saw up close how leaders shape the way teams handle pressure, new technology and safety rules.
That is now my research: how leader humor works as a coping resource. My thesis tests whether a leader's affiliative humor reduces employees' algorithmic anxiety and encourages AI adoption. A co-authored article examines how leader humor shapes construction workers' safety behavior.
Open to
PhD positions, research assistant roles and research-focused jobs in Organizational Behavior, Leadership and Human Resource Management. Happy to discuss collaborations and joint papers.
Studies in
progress
01 Leader Humor & Employee AI Adoption Thesis · Ongoing
Leader humor
& AI adoption
When organizations bring in AI, many employees worry about algorithms judging or replacing their work. This study asks whether a leader's affiliative humor helps them cope, and so makes them more willing to use AI.
- Theory: the transactional theory of stress and coping (Lazarus & Folkman), with leader humor as an interpersonal coping resource.
- Focus: leader affiliative humor, employees' algorithmic anxiety and AI adoption behavior, under different levels of AI implementation.
- Design: multi-organization survey of 300–350 employees in banking, telecom and healthcare.
- Analysis: mediation and moderated mediation with SPSS, the PROCESS macro and Mplus.
02 Leader Humor & Construction Safety Article · Under review
Leader humor
& safety behavior
Construction sites are among the most dangerous places to work. This study looks at how a leader's sense of humor reaches frontline workers' safety behavior: through how workers think, and through humor aimed at safety itself.
Leader Sense of Humor and Construction Workers' Safety Behavior: Cognitive Pathways and Safety-Specific Humor Behaviors. Under review at the Journal of Safety Research.
- My role: second author, working with my supervisor as first author and a second professor as corresponding author.
- Focus: the cognitive pathways linking leader humor to safety behavior, and the role of safety-specific humor.
- Setting: frontline workers in high-risk construction operations.
The route so far
Two careers that meet in my research: business and leadership on one side, a decade of hands-on healthcare on the other.
Business, Marketing & Research
From business studies and healthcare marketing to OB research in Beijing.
Research in Organizational Behavior at the School of Economics and Management: leader humor, stress and coping, AI adoption and safety behavior. Coursework in research methodology, statistics, leadership behavior and management communication.
Ran marketing, patient outreach and day-to-day administration for a diagnostic centre while supervising its MRI section. Managed budgets and reporting, digital campaigns and relationships with referring doctors.
Worked with the medical team to align marketing with the hospital's services, and helped run campaigns to raise visibility and patient engagement.
Business administration with a focus on supply chain, operations, entrepreneurship, HRM and marketing. Final-year project on the impact of medical advertising on consumer behavior.
Healthcare & Medical Imaging
Nine years in radiology, seven of them running an MRI unit.
Nine years in radiology, seven running the MRI unit: advanced dynamic studies, angiography and venography, equipment operation, staff training and strict patient safety protocols.
Specialist support for MRI systems: helping hospital teams use scanners well, with applications training and protocol advice.
Radiological principles, imaging methods and patient safety: the start of the healthcare career.
Methods, skills
& certificates
Research methods
Certificates & courses
- Artificial Intelligence using PythonDigiSkills Training Program · 2026 · certificate pending
- Startup Strategies & EntrepreneurshipDigiSkills Training Program · 2026 · certificate pending
- Data Analytics & Business IntelligenceDigiSkills Training Program · 2024
- Affiliate MarketingDigiSkills Training Program · 2024
- Creative WritingDigiSkills Training Program · 2022
- E-Commerce ManagementDigiSkills Training Program · 2021
- Digital MarketingDigiSkills Training Program · 2021
Conferences & recognition
- International Conference on Business Management (ICBM 2023)Muhammad Ali Jinnah University, Karachi
- 4th International Scientific Conference on Basic & Advanced MRI TechniquesHoly Family Hospital, Rawalpindi · 2019
- Chinese Government (CSC) ScholarshipMaster's study in China
- Prime Minister's Youth Program laptop awardGovernment of Pakistan
Languages
Let's talk
research
Supervisors with open PhD positions, research teams and collaborators in Organizational Behavior and Leadership: I'd be glad to hear from you.